Reports: reading the Ledger

Updated 15 July 2026 · 1 min read

Sales, products, clients and the funnel — the numbers that tell you what the studio is actually doing, exportable to CSV.

The Ledger (Reports) is where the studio's activity becomes numbers you can act on.

What's there

  • Sales — revenue over time, by garment, by member of staff; deposits vs balances; average commission value.
  • Products & cloth — what actually sells: garments, options, fabrics. The cloth wall's truth serum.
  • Clients — new vs returning, tier movement, reorder behaviour — the health of the book itself.
  • The funnel — leads to quotes to won, and where they fall out. See Leads and the pipeline.

Take it with you

Every report exports to CSV — for your accountant, a spreadsheet habit, or anything downstream.

Three numbers worth a monthly look

  1. Quoted-to-won rate — pricing and follow-up health in one figure.
  2. Returning-client share — a made-to-measure studio lives on the second commission.
  3. Average days in production — the Board's honesty, measured.
Staff sales attribution feeds each Hand's targets too — see the dossiers in The Hands.

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